WE GO A LONG WAY TO MAKE FRIENDS

OUR STORY

WE GO A LONG WAY TO MAKE FRIENDS

Alma Tire had its humble beginnings in the heart of old downtown Mt. Pleasant, MI. The building -constructed sometime in the 1930s and originally known as Bill Murray’s Garage- was eventually purchased in part by Richard Grace and his wife, Mary, in 1957. For a 25% stake in the business, they put up $2000 – their life’s savings – changed the name to Mt. Pleasant Tire Service, and poured everything they had into making their new venture a success.

Running the store personally and handling a great deal of the day-to-day operations, Dick Grace made a name for himself and Mt. Pleasant Tire by outworking the competition every chance he got and never compromising his integrity. After a few years, it was decided that they would expand to Alma. And so a brand new building was constructed and with it, a new headquarters established. The name of the company was changed to Alma Tire Service, but they left Mt. Pleasant Tire’s name the way it was.

Over the next decade, Dick was able to buy the remaining equity of the business from his partners and become the sole owner of Alma Tire. He remained so until his sons, Jim and Jeff Grace, came home from their respective careers to pick up the torch. These two had gone away to college, had found jobs and wives, but they felt the pull of small-town Michigan and the challenge of together being good stewards of the business their father had built. And a challenge it was. There were good years, and there were more than a few tough years – especially soon after they took the reins. But Jim and Jeff had been early disciples of the Dick Grace way, and by always maintaining an unflinching work ethic and the highest integrity, they were eventually able to take the business even further than their predecessor. They built a Bandag retread facility, started a heavy-equipment repair business, created more jobs, employed more people, and had fun. They still do!

Today, Alma Tire Companies is made of three divisions: Alma Tire Distribution, Modern Mechanics, and ATS Fleet Service. This structure ensures that our customers get the best care and expertise and that our teams see their missions clearly. Every day, we are striving to make Alma Tire Companies the best it can be. It’s a pleasure to work with people we respect tremendously, and we enjoy strong relationships in and outside the industry. Our job is simple – work hard and try to help people, outside and inside this organization, with whatever tools, gifts, and opportunities God has given us. This has been the philosophy of the men that came before us, and this will be the way we’ll continue onward.

OUR MISSION

Serve the community by providing the highest quality automotive repair experience in all segments of the transportation industry, with a continued investment in our resources, our process, and our people – our most valued asset.

OUR VALUES

ACT WITH INTEGRITY

Drive toward excellence

EXTREME OWNERSHIP

Say Yes and Solve Problems

Play and Win as a Team

Make Friends, Build Relationships